Understanding the user needs and helping imagine future needs is the first step hotels and other services should take whether their looking at internet packages or other offerings. What do your users want today and how will those needs change over time?
Currently, premium hotels who charge for things like internet are leaving themselves vulnerable to nimble competitors who can eat away at their opportunity to recruit new loyal guests.
I like the ideas so far that one of these strategies could be helping guests connect for dinner, a drink or some other adventure in the city. It could be more about the experience offering and less about the technology that is only one aspect of the facilitation.
Another idea could use the internet to help guests connect with services they need or might want. Currently, concierge services are pretty dreadful in most hotels. Hotels have the opportunity to use their networks and social media to facilitate more amazing experiences for guests. It is another area that uses the design of services to package an emotional experience that people cherish, talk/tweet about and come back for.
Wi-Fi won't need to be packaged even metered in hotels. Making bundles for gamers, e mailers doesn't makes sense as the time people stay at a hotel isn't long enough to justify the package. Under the rules of fair use will be enough.
What could be interesting is offering services as Nishad commented of networking or private hotel networks to know who is next door.
Hotels could do wonderful things with their WiFi services similar to what Virgin Americas do. The home screen could become a closed social networking group for guests who are staying in the hotel, for instance, who are interested in networking, social or otherwise, for example.
Most hotels in India however charge for Wifi in their rooms. So many people are careful to stream or game from these places.