Paul Benjou

Would you like a free source of research data organized by vertical?
As an organization that focuses on verticals across a broad range of industries it would certainly be helpful to have an additional resource. We currently source industry associations and broader data aggregators (Nielsen)for input.
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How has our digital age broadened a media buyer's creative horizons?
The creative outlet provided by digital media channels can stretch beyong the horizon ...if. If only the digital enthusiasts begin to embrace and understand the overridding contributions that "traditional" media provide as a foundation for any successful digital marketer experience. While most things digital can be positioned as "cool" and…
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Which Superbowl XLV Ad Worked Best?
Best Buy was the "best by" a mile!
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