Nishad Ramachandran

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What Would Make You Use Foursquare More?
While there are many hardcore 4sq users in India, for me the service struggles here for want of some good competition. What is the point of being Mayor of a location even if you have not checked in for over a year? I love the new Radar integration and how…
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What Shall We Do To Improve The PurpleList?
I love answering stuff here (think I am the guy who has answered the most questions, typos and all :). Just wondering what my answers are doing for me. The occasional paid research that I do that money is stuck in PayPal, and I am unable to use it. So…
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Future Of Gaming
I have heard of examples of using gaming mechanics in training. These companies in Mumbai have don work for banks and others. You could, perhaps write to them... http://indusgeeks.com/ http://www.tataelxsi.com/
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Is Blackout Crisis The Final Nail For Blackberry?
It is playing out differently in India I am a Blackberry user who switched to Apple a few years ago. Caught in a Storm, as it where. The Blackberry touch phone killed it for me. My iPhone mail signature has ever since been RIP BB. Blackberry has been a rage…
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Is customisation and personalisation sustainable?
Watching this keynote from the SalesForce CEO, I am seeing that tools are being created for companies to reach out and interact with people on a personal level. This one maybe pitching SF and their tools. But there are many more ideas out there that makes customisation and personalisation a…
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Opinions on the iPhone 4S
Will need to see Siri in action to see if it is truly a pathbreaking piece of technology. The 8 megapixel camera will put stress on all basic cameras out there. Twitter integration in the OS will, I hope, help me tweet anything within any story. Not a break thru…
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What is the best "Local Morning Media" that you read, listen or watch with your first cup of coffee?
Oh! I am a digital person out and out. So my Zite app on the iPad is the way I start the morning. As early as 5AM :)
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What is inspiring to see in Hong Kong?
I live in Mumbai, which is pretty much like HongKong. So the few times I have visited the city. I am used to crowds, chaos, traffic, narrow spaces and more in Mumbai and I pretty much encounter the same in most parts of HongKong. Yet unlike Mumbai, HongKong has been…
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What are the top three social media legal challenges faced by your organization?
Like the others who have answered the question. I think the three C's Confidentiality: I have seen status updates that friends and colleagues have posted that have sent a shiver up my spine. Criticism: Open criticism of clients, colleagues and the work place. These have been seen appearing on social…
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How do you obtain new applicable knowledge?
Most of my recent knowledge acquisition has been thru reading and understanding stuff. I head a digital advertising agency in India and I am often called upon to think of new ways of doing stuff. So reading, geeking and doing things that we have never done before. While experience gives…
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The Go-To Social Network, Google+ or Facebook?
While the world at large thinks that Google+ was build to compete against Facebook, I think they could be two completely different things. Like what Steve Jobs has often said, if you ask people their views about something, they will contextulise it with another thing they are familiar with. So…
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What are your top three favorite sources for news and information?
Wired Mashable FastCompany It comes curated thru a Zite app for the iPad. Really if you ask me, whatever Zite throws at me
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Reconsidering Operating Systems?
From the phone to the tablet to the PC, the platform that helps me navigate seamlessly, wirelessly, using a cloud based system would be the OS of my choice. At the moment Android and Apple make the cut. The next question is who can deliver the best experiences to people…
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hotel internet packages
Hotels could do wonderful things with their WiFi services similar to what Virgin Americas do. The home screen could become a closed social networking group for guests who are staying in the hotel, for instance, who are interested in networking, social or otherwise, for example. Most hotels in India however…
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On the iPhone 5 and limits of necessary technology
Nate I think this is a question that goes back to all of technology from our prehistory... I think there will always be ways to advance technology so that normal people find it useful. Like maps. It's been around for more than 5 years, and yet very few people really…
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What Do You Think Of The New PSFK.com Design?
Totally new age Piers. Work well on tablets too. Cool. The grid allows for integration on slideshows, videos and more into the page... Well done team PSFK
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How has our digital age broadened a media buyer's creative horizons?
I can say that the digital age, once considered the greatest threat to traditional creative agencies could see the revival of a few smart ones, who could create unique ideas that work in a splintered media landscape. So while most digital media planners are busy selling cost per click and…
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NYC's Chief Digital Officer
India has been having Ministers of Information Technology, and bureaucrats in charge of IT for many many years. A CDO? Well we are still a bit away from designating people with colourful new titles...
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Newsjacking and real-time creativity - which brands have successfully caught the trending wave?
India brands are still shy of doing any high volatile PR stunts. But the head of India's biggest business conglomerate was at it last week, getting personal. Ratan Tata, the Chairman of Tata Group, famous for Tata Nano cars has had seen his crystal clean image get a bit sullied…
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What do you want included in the iPad2?
Private Folders were we can store work and presentations... System to store private apps, if there are multiple people using the iPad Camera in front Enhanced multi-taking features
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Which magazine on iPad will change the advertising and publishing world?
I have to agree with Andrea and Johannes. The best magazine for iPad is waiting to be invented. For me Flipboard is an early indication of what is possible...
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